IP Startup Journey

Bocconi for innovation (B4i) is Bocconi University's entrepreneurial hub, supporting early-stage founders with acceleration and pre-acceleration programs, while fostering an entrepreneurial culture through community activities for students, investors, alumni and relevant players. More info here: https://www.b4i.unibocconi.it/

Bocconi for Innovation – B4i

From Idea to Exit: the choices that matter

Viale Vincenzo Lancetti, 17

A Bugnion event designed for teams preparing to launch a startup and early-stage startups taking their first steps, who want to understand, without heavy technical jargon and with a touch of humor, how intellectual property can truly influence a startup’s growth journey.In the late afternoon, at our Milan office, you will take part in an interactive experience: a narrative quiz that retraces the most typical stages of a startup’s life, from the birth of the idea to a potential exit. Through realistic scenarios, strategic decisions, and a few fun moments, we will explore the points where patents, trademarks, software, and know-how can make a real difference, or create problems if overlooked.The goal is to address, in a dynamic and participatory way, topics that often generate confusion among founders, showing how IP can become a practical tool to protect innovation, strengthen the project, and increase its value.After the quiz, there will be a networking aperitif, an opportunity to meet, exchange ideas, and connect with other teams and Bugnion consultants in an informal setting.A chance to learn something useful, build new connections, and look at your project from a different perspective.

Programma

Arrival & Registration

Event start & Introduction

IP & Startup journey: game

Networking Aperitif

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IP Startup Journey

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