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Località

Hong Kong

The Murray, Hong Kong, a Niccolo Hotel

22 Cotton Tree Dr, Central, Hong Kong

Hong Kong, Hong Kong

Hong Kong

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EXCLUSIVE INVITATION
SAVE THE DATE
30 May 2019 | 14:30 - 19:00
HONG KONG
The Murray, Hong Kong, a Niccolo Hotel

22 Cotton Tree Dr, Central, Hong Kong

WELCOME!

We are very excited to open our first "Luxury Digital Summit" in Hong Kong

Teads - The Global Media Platform - will explore how luxury brands and premium advertising can make their creative assets scalable thanks to quality technologies. The event will reveal what are the 4 ways to help this industry in its digital transformation.

THE AGENDA

14:00 - 14:30: OPEN DOOR & NETWORKING
REGISTRATION

14:30 - 15:00 EVENT START
OPENING REMARK

Speaker: Jeffrey Kwan, MD Teads Hong Kong

15:00 - 15:30 PANEL
THE MAIN DIGITAL CHALLENGES FOR LUXURY BRANDS
Viewability, Brand Safety & Fraud Free: for a clean advertising experience based on Trust & Transparency.

Moderator: Rachid Ait Addi, VP Advertising Luxury Fashion Beauty at Teads

15:30 - 16:00 KEYNOTE
DIGITAL TRENDS AT THE CROSSROAD OF MEDIA, CREATIVITY, AND TECHNOLOGY
Exploring key digital trends for content inception, in a mobile-first world, redefining consumer journey and be inspired by concrete, disruptive creative examples.

Speaker: Bertrand Cocallemen, Global Creative Director at Teads

16:00 - 16:30 PANEL
THE POWER OF PREMIUM EDITORIAL CONTENT
Research, testimonials and user experience benchmarks exploring how quality inventory is just as important as reach.

Moderator: Julian Fernando, VP, Publisher Solutions APAC at Teads

17:00 - 17: 30 KEYNOTE
AI, BUZZWORD OR A GAME CHANGER FOR LUXURY ADVERTISER?
How data, AI and machine learning are shaping the programmatic strategies for better outcomes. Welcome to predictive advertising!

Speaker: Antonella La Carpia, EMEA & APAC Marketing Director at Teads

17:00 - 17:30 EVENT END
CLOSING REMARK

Speaker: Christian Guinot, Senior Vice President APAC at Teads

17:30 - 19:00 NETWORKING
APERITIF DRINKS & CANAPÈ
The perfect opportunity to relax and network about the themes of digital advertising from the Teads Luxury Summit.

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Data e ora

Località

Hong Kong

The Murray, Hong Kong, a Niccolo Hotel

22 Cotton Tree Dr, Central, Hong Kong

Hong Kong, Hong Kong

Hong Kong

Visualizza Mappa

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