2024 Marketing Playbook

Marketing 4 Real Results,(M4RR) is a full-service marketing agency, that provides consulting and integrated marketing solutions to small and mid size businesses, (SMBs). Our Services: Consulting (marketing plan/marketing audit), Branding (brand image and identify, culture, tone of voice, and personality), Content (blogs, Infographics, eBooks, Case studies),Email (automation triggers, segmentation, customer journey) Digital (SEO, PPC, online media, advertising, online reputation management ), and Social Media (Instagram, LinkedIn, Google Business).What Small-Mid Size Businesses Need To KnowPowerful business growth strategies must target the right audienceDrive brand awareness and reach more customers with a unique value propositionHow We Work:Consulting: Create and implement detailed plans with a right marketing mix and strategy.Strategy: Lead all marketing strategies and tactics with a focus on business goals including the set-up and execution of marketing plans.Client Acquisition: Allocate client growth strategies through innovative and efficient acquisition campaigns through a variety of digital and offline channels. Manage and optimize ad buys, test new strategies and deliver comprehensive reporting/analysis on results.Delivering Success: Set measurable objectives and goals for every marketing campaign developed. Success for everything we do is based on results that are delivered, so measurement and analysis of outcomes are critical.Sales Enablement: Collaborate with and support the sales goals through the development of marketing collateral, content, market research, events and creative ideas.Branding: Amplify your brand voice across social media channels, original content, websites and sales collateral. Ensure highest levels of quality and accuracy in messaging and positioning.Management: Source and manage outside affiliate partnerships to execute any part of a marketing plan.Our Target IndustriesReal Estate - Cleaning & Restoration - ConstructionAbout the Presenter:Nia PearsonfounderMarketing 4 Real Results, (M4RR) in 2015. Nia has 20 yeas of marketing experience, holds a Bachelors Degree in Marketing and MBA in International Business.Nia is frequently sought out for her expertise in small business marketing and has contributed marketing advice, seminars, workshops and popular articles for: National Assocaition of Realtors, R&R, Cleanfax, Carpet and Fabric Institute, City of Los Angeles, Los Angeles Community College District, SBA and more.Certifications: IICRC Certified Water Restoration Techician (WRT), Odor Control Technician (OCT).California Real Estate Agent DRE#02011653MBE, WBE, SBE and DBE for the city, state and federal government.